Why should the client choose you !? 12 vectors of competitiveness
Why will the client work with your company? Will order it from you? Will pay you? If you are not a monopolist, the answers to these questions are the most…

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“Dead season” in fitness - experience of overcoming the World Gym network
Olga Kiseleva tells how the fitness center can overcome the season of the “dead season”, explains where to look for ideas and why you should not abuse “hot” offers Business…

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How to protect the employer from claims of employees regarding the use of their photos for advertising purposes
Konstantin Bobrov talks about how to protect yourself from a situation where a former employee claims compensation for the use of his image in advertising without his consent, gives examples…

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trade secret regime

OKR through Hero Travel Metaphor

At the initial explanation of what OKR is, sometimes I hear bewilderment – what is the advantage of setting goals for short periods, is this not a sign of shortsightedness. And what is the value of team planning and retrospectives, after all, everything is clear. Here is a goal for the year, for example, on revenue. A clear, understandable figure that is directly related to business value. Continue reading

The humanistic revolution in management: what distinguishes winners

Dmitry Trepolsky describes the problem of low employee involvement in the work process and lists 8 trends that help to increase the level of labor productivity in the company
Recent Gallup data points to an “epidemic” of indifference in organizations from virtually the entire world. Two out of three employees demonstrate a practically zero level of engagement, which (respectively) translates into low productivity. Continue reading

Four steps to take when acquiring know-how rights

Much has been said about how companies protect intellectual property. On the Internet you can find many recommendations on this topic. However, there is another side – those who acquire the rights to use someone else’s intellectual property. How do they protect their interests? Specialist of the consulting company UKEY Nadezhda Pronina gives four recommendations Continue reading

What is profitable for small businesses: three life hacks from an entrepreneur
Denis Martynov talks about promising niches for the development of small business in Russia, within the framework of which today it is possible to build an effective business: from various…

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The humanistic revolution in management: what distinguishes winners
Dmitry Trepolsky describes the problem of low employee involvement in the work process and lists 8 trends that help to increase the level of labor productivity in the company Recent…

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Contributions to FIUs for IP on a patent in 2018
In 2018, changes in the legislation affected the sphere of individual entrepreneurship. Contributions to the FIU under the patent system of taxation require each individual entrepreneur to pay, according to…

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How to minimize risks in the digital transformation of your company
Dmitry Trepolsky gives company managers 5 recommendations that will help promptly and without unnecessary problems to introduce new digital technologies in business Surveys show that among the problems that cause…

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