Avoid “lack of money”, or How Vanya regulated finances in his company
Advertising works at a loss, managers sell poorly, salaries eat up profits, income is spent on debt distribution, money is frozen in a warehouse or in a receivable. It may…

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OKR through Hero Travel Metaphor
At the initial explanation of what OKR is, sometimes I hear bewilderment - what is the advantage of setting goals for short periods, is this not a sign of shortsightedness.…

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Stop list for the head: 10 "not" that can ruin the company
Corporate culture is like a healthy lifestyle: everyone recognizes its value, but few follow it. Meanwhile, your success in the market largely depends on your team. This is especially true…

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techniques

OKR through Hero Travel Metaphor

At the initial explanation of what OKR is, sometimes I hear bewilderment – what is the advantage of setting goals for short periods, is this not a sign of shortsightedness. And what is the value of team planning and retrospectives, after all, everything is clear. Here is a goal for the year, for example, on revenue. A clear, understandable figure that is directly related to business value. Continue reading

How to create value for your service or product at a speech

What is common between a woman and a sale? What secrets does the speaker hide from his listeners? And also about tailed agronomists and imposing experts who destroy their own business with their own hands, sending listeners to hell, ”says Alexey Milovanov
If you are an expert, trainer, sales manager, producer or owner of an infobusiness, then “sacredly” remember that wherever you are: be it a master class, webinar, conference or business breakfast with partners, during any public Speaking your main task is to arouse the interest and desire of others to buy your service or product. Continue reading

How to create a queue on the opening day of a new coffee shop: Coffee Like experience
Alexey Gusakov shares tips on offline and online preparation for the opening of a new coffee shop, gives successful and unsuccessful examples of marketing and PR receptions The disappointing trend…

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Humor and the secrets of selecting a marketer
Victor Subbotin shares tips on how to find a professional marketer in the company: explains where to look for potential employees, how to determine their level of competence and control…

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The humanistic revolution in management: what distinguishes winners
Dmitry Trepolsky describes the problem of low employee involvement in the work process and lists 8 trends that help to increase the level of labor productivity in the company Recent…

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How HR can enhance corporate learning
Many companies arrange corporate training, but not everyone gets the result that was dreamed of. And the point is not always the negligence of a contractor who teaches somehow. Sometimes…

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