“Come to us to be treated ...” - features of the promotion of medical services
Medical topics are one of the most difficult areas in Internet marketing. The point here is not only the nuances of promotion, but also that it is closely related to…

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“How We Grew 2 Times Thanks to Free Content Marketing”: TutorOnline Online School Experience
Diana Avsyukevich shares her experience promoting the TutorOnline online school through content marketing, a corporate blog with useful knowledge and her own YouTube channel, describes not only successful strategies, but…

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How to choose a cashier for an online store
Nikolay Nikolaev tells how entrepreneurs on various taxation systems choose the right cash desk for their online store Starting July 1, 2017, every entrepreneur who accepts payments online must fiscalize…

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How to beat off a raider attack using forensic PR

Since a raider seizure is almost always framed as a dispute between business entities, it immediately becomes clear that it is impossible without the participation of corrupt lawyers, security officials or judges. There is even such a bitter joke in business that our courts have turned into a sphere of commercial activity. Continue reading

“The auditor is coming to us!”, Or the reasons why the tax will come to the company with a check

The effectiveness of tax audits conducted by the tax inspectorate since 2011 has tripled from 33%! She almost became 100%. At the same time, the number of inspections decreased by 3.4 times. What is this talking about? If efficiency has increased, and the number has decreased, then the average cost of verification, the amount of additional charges increased. And according to the tax inspection, for field tax audits for 2018, the amount amounted to 24.8 million rubles from one enterprise. Continue reading

How to capture a leader in captivity of eternal love

Albina Iskakova lists five principles that will help to establish effective contact with the leader: from methods of formulating information to finding his “Achilles heel”
Want to capture the leader in eternal slavery? A captive of eternal love?
I present only five rules, the application of which is guaranteed to lead to such a result. One “but” – reverse decoding is impossible. From now on, your leader will love you forever. Continue reading

Who can work without online cash desks
Dmitry Boltunov talks in detail about the categories of entrepreneurs and types of entrepreneurial activities that are exempt from the mandatory use of online cash desks The exemption from the…

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How to create value for your service or product at a speech
What is common between a woman and a sale? What secrets does the speaker hide from his listeners? And also about tailed agronomists and imposing experts who destroy their own…

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Contributions to FIUs for IP on a patent in 2018
In 2018, changes in the legislation affected the sphere of individual entrepreneurship. Contributions to the FIU under the patent system of taxation require each individual entrepreneur to pay, according to…

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How to create a queue on the opening day of a new coffee shop: Coffee Like experience
Alexey Gusakov shares tips on offline and online preparation for the opening of a new coffee shop, gives successful and unsuccessful examples of marketing and PR receptions The disappointing trend…

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