business fragmentation
Avoid “lack of money”, or How Vanya regulated finances in his company
Advertising works at a loss, managers sell poorly, salaries eat up profits, income is spent on debt distribution, money is frozen in a warehouse or in a receivable. It may…

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How to increase sales using a matrix of products and scripts
Max Shishkin talks about the communication problem between sales managers and customers, explains how it can be overcome with the help of a product matrix and selling scripts Many business…

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Advice for a director who received a tax interrogation subpoena
Gleb Shevchenko gives advice to company directors on how to behave during interrogation at the tax office and on which aspects of the legislation to pay special attention to The…

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active participation

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“The auditor is coming to us!”, Or the reasons why the tax will come to the company with a check

The effectiveness of tax audits conducted by the tax inspectorate since 2011 has tripled from 33%! She almost became 100%. At the same time, the number of inspections decreased by 3.4 times. What is this talking about? If efficiency has increased, and the number has decreased, then the average cost of verification, the amount of additional charges increased. And according to the tax inspection, for field tax audits for 2018, the amount amounted to 24.8 million rubles from one enterprise. Continue reading →

Posted in active participation, acupuncture, advertising text on a video, amount of information, approaches promise

How to choose a cashier for an online store

Nikolay Nikolaev tells how entrepreneurs on various taxation systems choose the right cash desk for their online store
Starting July 1, 2017, every entrepreneur who accepts payments online must fiscalize them in real time. At the same time, entrepreneurs working on a simplified taxation system can transfer general tax information in a check, for example, the order number, without specifying its composition. Continue reading →

Posted in above-mentioned norms, active participation, additional contribution, amount of information, approaches promise

The first 100 days of the leader. Walkthrough Recommendations

To successfully complete the initial period of work (the first 100 days) of the head in a new position, we give a number of recommendations.

1. Accept business. If a ceremony of receiving and transferring cases is provided, then start with them, although the hopes for this procedure, as a rule, are not justified, especially since you are already in the place for which you are responsible and there is no turning back. Continue reading →

Posted in active participation, brief report, division, subordinates, summoning employees
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Why should the client choose you !? 12 vectors of competitiveness
Why will the client work with your company? Will order it from you? Will pay you? If you are not a monopolist, the answers to these questions are the most…

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Called for interrogation to the tax: go or not?
Andrei Shvetsov explains what to do if you or your employees were summoned for questioning by the tax office: is it worth going or sending a representative and is it…

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How to create value for your service or product at a speech
What is common between a woman and a sale? What secrets does the speaker hide from his listeners? And also about tailed agronomists and imposing experts who destroy their own…

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How to beat off a raider attack using forensic PR
Since a raider seizure is almost always framed as a dispute between business entities, it immediately becomes clear that it is impossible without the participation of corrupt lawyers, security officials…

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